Some hardware companies began to try to cooperate with large-scale online media, through the network marketing to achieve the purpose of increasing orders, while breaking the previous high cost phenomenon, improving the hardware company's profit margins.
More and more e-commerce has been recognized by the people, and the proportion of the profits that network marketing brings to the hardware companies is increasing. The speed with which e-commerce seizes the market is rapid, and the scope of occupation of the market is also very large and the time is relatively short.
In the past, the export of domestic hardware companies was mainly carried out through OEM production, establishment of overseas production bases, and multinational mergers and acquisitions. These traditional export models, in addition to higher costs, the profits are relatively low, to a certain extent, plagued the development of foreign trade hardware companies. Coupled with the increasingly dangerous foreign trade market, all kinds of dumping anti-dumping cases are frequent, and the hardware companies' foreign trade roads are full of thorns.
The domestic hardware market hardware industry entry threshold is low, some hardware companies are in OEM processing, the main sales model is to establish a traditional distributor of the two models. This model has been recognized by hardware companies and is accepted to a great extent. As an e-commerce that has emerged in recent years, some conservative hardware companies are still using the old model and are rarely used for emerging e-commerce. However, with the increase in online transactions, some hardware companies began to test water e-commerce.
Some hardware companies began to try to cooperate with large-scale online media, through the network marketing to achieve the purpose of increasing orders, while breaking the previous high cost phenomenon, improving the hardware company's profit margins. Internet marketing breaks through the limitations of traditional regions and limited time.
Comprehensive consideration of media value
According to Du Hong, the Sina World Cup marketing is the best input-output ratio in Sina's event marketing over the years: 55 advertisers involved 12 industries, and Sina's extensive audience base has attracted famous companies from various industries. In-depth marketing.
Although Internet marketing has become the main battleground for big event marketing, many companies are trying for the first time. In this regard, the author suggests that companies should carefully consider when involving online marketing. After all, not every company’s successful experience can be replicated. However, various companies can carefully verify and compare the advanced companies through field visits. Successful experience, according to the company's market, starting from the new, network marketing.
The flooring industry is one of the earliest industries to try Internet marketing. It has rich experience in Internet marketing practice, and it is more nuanced about the innovation of Internet marketing, and the evaluation of marketing effectiveness is very strict. Many companies that took the lead in testing water when network marketing has just emerged have expressed that network marketing has won a lot of profits for enterprises and they are willing to share their experience with everyone.
Whether it is the continuous cooperation of heavyweight sponsors or the favor of online marketing upstarts or the trust of senior internet marketing companies, online marketing has indeed overcome its traditional marketing tactics with its unique marketing methods, allowing more and more people to pay attention. And joined the big team of online marketing.
As Du Hong said: “The reports of major events on the Internet today are not just about the resources and speed of reporting in the hands, but a comprehensive consideration, not only in quantity and quality, but also in their own media perspective. With the emergence of new network applications and new user needs, higher requirements have been placed on the integration of Internet media resources. This is why some floor companies have succeeded in network marketing and are far ahead of their competitors.â€
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