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      The marketing method of cabinets changed from the original newspapers and magazines to hard advertisements such as radio and television. Even today's micro movies, TV series and other implantable ads represent the transformation of the marketing model of the cabinet industry . The cabinet industry will also go further and further on the road of marketing.
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Micro movies become a popular marketing method
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Today, many cabinet companies begin to focus on micro-film marketing. The corporate culture and the idea that the company wants to convey to consumers are expressed in the form of micro-film, which is more intuitive and specific. "Micro-film" has become a popular marketing method in the cabinet industry.
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Microfilm has an innate gene of marriage with business. It turns "advertisement" into "content" and packages and conveys brands and products through stories and moving images. Compared with traditional media marketing models such as TV commercials, the cost-effectiveness of micro-film marketing is very high. Its wide spread, high acceptance, and low communication costs have attracted many brands to try and adopt micro-film marketing. Compared to traditional advertising, micro-movies pay more attention to the construction of the overall story, and tell the public the brand ’s appeal or emotional appeal through storytelling.
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Internet celebrity endorsements are gaining attention
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Star endorsement belongs to a conventional way. Although this method is not new, companies can also be fresh. The traditional model is to invite some singers or movie stars to endorse products, but the current Internet celebrities are very popular. And the price of hiring online celebrities is not high, because they are not as famous as playing stars, but they have received widespread attention. To this end, select the Internet celebrities with both image and temperament, endorsement for the enterprise can also show the company's fashion, without taking the traditional route shows that the company has vitality.
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Corporate website helps corporate marketing
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The general corporate website is just a facade, but nowadays consumers are directly entering keywords when looking for things on the Internet, so why should companies be indifferent to their websites? Instead of spending a lot of money and handing over to other companies for advertising, it is better to manage themselves The website is actually for the company to hire a person who is specifically responsible for updating the website. This cost is far less than the funds spent by the company elsewhere. If the corporate website appears at the top of the search list, it will have huge benefits for the company.
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