Hardware industry is stuck in a price war.

The term “price increase” seems to have taken place in the hardware industry zone. It has long since dawned in early 2011. At present, with the coming of Labor Day, various types of hardware companies are immersed in price wars, and face market adjustments and the production costs have soared. , Difficulties among consumers, and other difficulties, whether the hardware industry should go up?

Building materials circle "Dolphin family" prices rose by 20% a month

At present, the increase in wood products and ceramic products in the building materials ceramics market in Jiaxing City has reached 10% to 20%. An executive from the building materials ceramics market in Jiaxing said: “The increase in the prices of raw materials such as wood and oil is the most important factor in promoting the overall rise in prices of building materials.”

In 2011, the prices of many commodities in the building materials market did rise a lot. Some decorated families said that in order to be able to occupy a bargain in the surge of prices, the masses would be stocked early and become a new generation of “dolphins.”

Some dealers selling building materials hardware also said that the current price changes of cabinets and sanitary ware products are relatively large, and sometimes the supply price will also change by 3%-5% within a week.

Household Appliances Continue to Carrefour

The National Development and Reform Commission recently reunited with the Department of Economic Affairs and Development of the National Development and Reform Commission and the Department of Market Operations of the Ministry of Commerce to interview 17 industrial associations of household appliances to curb price increases. This is the largest scale and widest coverage since the establishment of the interview investigation mechanism in 2007.

Zhou Wangjun, deputy director of the Development and Reform Commission's Price Department, emphasized: "Rising prices are the company's own actions, but it should be fully understood that enterprises must obey the national overall situation when exercising their own pricing power."

It is understood that for such intensive confidential discussions, the National Development and Reform Commission is mainly due to the fact that a large number of e-businesses have started to “take advantage of the opportunity to increase prices” after the recent earthquake in Japan. In order to effectively prevent the possibility of price increases, illegal activities may be in place. .

Hardware industry internal digestion and price increase is easy to produce a crisis of survival

At present, subject to raw material prices, workers' wages, logistics costs, and the rents of dealers' offices, the hardware industry is caught in the midst of rising prices. This is also a well-known situation.

In order to stimulate the desire of consumers to buy, many hardware companies are still strong pressure to carry out major promotions, it can be imagined that product quality is also inevitable.

Many people in the industry have stated that if the price system of products is not adjusted in time, major hardware companies are trying to digest price pressures internally and the whole industry will face a crisis of survival.

China Consumers Association issued a "low price alert" quality is the most important

The hardware circle was caught in a price hike, and the price hike was still falling. It was the people who received the proceeds, and the people were also guilty of crimes.

At present, during the hot season of renovation, many consumers have chosen the group purchase model, but they have encountered a lot of complaints because of quality problems.

China Consumers Association issued a "low price warning order" for this purpose: buy products should not only see the price alone. For example, choosing wood for decoration may be cheap, but poor quality flooring will cause indoor air pollution, and thus ** family health. Therefore, it is advisable to purchase wooden floors with a unit price of more than 70 yuan, because the cost of comprehensive products, marketing expenses, installation services, and the cost of accessories are taken into account. Of course, if there is a wooden floor with a unit price of 55 yuan, consider carefully and carefully. .