2013 Coating Industry Development Trends

According to the development trend of the paint industry in 2012, 2013 will surely follow this trend. Although the results can not be determined, at least we see the source of development. Now that we are embracing, we expect that the most promising coatings products can achieve better development in 2013 and the next five years. Different paint products will have different trends in the next five years. We will specifically divide the development status of these paints:

Market share of waterborne coatings in China will reach 20%

Although domestic water-based paints are still not equal to low-carbon, but as consumers understand their own health, with the external climate, consumption habits and other factors, water-based paint because of its own environmental protection, Japan, Europe and the United States have a market share of more than 60%, while China's share is significantly lower. Industry sources said that in the next five years, the market share of water-based coatings in the Chinese market could reach 20%.

Powder coating is a new type of solvent-free 100% solid powder coating. With no solvent, no pollution, recyclable, environmental protection, save energy and resources, reduce labor intensity and high mechanical strength of coating film. According to the root film-forming substances can be divided into two types of thermoplastic and thermosetting, the appearance of film-forming substances can be divided into extinction type, high light type, art type and so on.

It is understood that before the financial crisis, China's powder coatings have maintained a rapid growth of 20%. After the financial crisis in the second half of 2008, due to factors such as slowing industrial growth and falling exports, the demand for powder coatings in China began to decline. In the second half of 2009, under the influence of the government's active policy to rescue the market, the powder coating industry was able to resume its growth. According to data compiled by HC Network, the output of powder coatings in 2009 was 800,000 tons, accounting for 11% of the total output.

In the next five years, with the increase in the use of powder coatings for surface coatings in automotive interiors and parts and components industries, the proportion of powder coatings in the automotive industry will increase significantly, along with the shipbuilding and pipeline industries. In areas such as heat-sensitive materials and powder coatings, powder coatings will become a powerful dark horse in industrial coatings.

Artistic paints are favored by the market, and the new generation is admiring the pursuit of personalization and fashion. A new generation of 'rising wallpapers (wallpaper effect renderings) that are not declining in style after the pursuit of personalization and fashion has been re-branded, with the banner of ever-changing, fashion, and personality renewed. 'Flooding into the building materials market, the wallpaper products on the market now have more functions such as fire protection, environmental protection, ventilation, comfort, etc. These characteristics have not only increased market share, but also formed a beachhead offensive against the paint market.

As far as we know, in recent years, in order to break through the ever-changing troubles of the paper wall industry, paint companies have already seen art (artistic renderings) paints such as woodgrain paint, imitation stone paint, embossed paint, texture paint, and wallpaper paint. Products, these products have been widely used in the decoration industry because of their vivid effects, dust-proof, waterproof, flame-retardant, washable, anti-friction, and long-lasting colors.

Functional coatings or new generation consumer demand hot topic When it comes to functional coatings, we may have a lot of ideas, such as whether it is automotive coatings, architectural coatings, etc. Today, the author talks about the type of functional coatings he understands and Characteristics, but also for the birth of this product is good.

After the author entered the paint industry, there are several subdivided paint products, let me remember deeply. These products not only broke the homogeneity of the paint products, but also integrated the consumer's consumption concepts and needs, and positioned the product directly and vividly. This is the functional coating products in this market segment, such as children's paints and pregnant women's paints. , wedding room paint and so on. This kind of paint product with a certain market segmentation, although the demand side may seem smaller, actually directs the consumer to guide the purchase from the function, and also promotes the product sales.

In the next five years, the author hopes to see that this type of paint product, dominated by market segments, can be distributed to every demand area, comparing old paint, baby paint and so on. It is believed that this kind of paint will become a hot spot for consumer demand in a new generation of growing markets.