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What questions should you bring to Dongguan to watch the July Furniture Fair

As one of the most well-known furniture towns in China's furniture industry, Dongguan will stage a major drama in the furniture industry.


It is the first China Whole House Customization Exhibition and Dongguan International Design Week held at the Guangdong Modern International Exhibition Center in Houjie from July 7 to 12.


1


Furniture Fair or Home Show?

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This exhibition is transformed from the famous furniture exhibition autumn exhibition. From the information disclosed by the organizing committee before the show, the categories of exhibitors include lamps, ceramics, design materials, etc., which greatly breaks people's understanding of the traditional furniture exhibition.


Is this still a furniture exhibition?


In fact, this doubt is normal, which is also a major breakthrough in this exhibition.


In the furniture market, whole-house custom furniture is very popular. As a furniture exhibition, this time it is a step ahead, covering all the categories of the entire home space, providing an integrated solution for furniture dealers, especially for home decoration designers. Provide maximum choice convenience.


This also embodies an important idea of ​​organizing this exhibition: under the guidance of new home furnishing creativity, let exhibitors find the most creative home furnishing products. At the same time, it also brings the most creative home furnishing products here to form a sea of ​​home furnishing products and home design.


This is a brand-new upgrade of the traditional furniture exhibition. Its foundation and soul are creativity.


One-stop shopping for new and creative household items is the gospel of home designers and furniture dealers. After all, uniquely designed whole-house furnishing products can touch the hearts of current consumers.


2


What are the biggest features of this exhibition ?

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From the ten highlights of this exhibition, we can see that the biggest feature of this exhibition is to create a creative highland.


There are not only design competitions and awards for female designers participating in the world, but also food and beverage space design and decoration fairs, as well as design material selection exhibition areas. These are new contents that were not available in previous exhibitions.


Calling for outstanding works of the world's most creative brains, the Chinese furniture industry will more quickly integrate into the world's creative industry.


Putting the catering space design in a furniture exhibition for the first time is a brand new cross-border breakthrough of the furniture exhibition.


To provide creative materials for designers is to provide the necessary material preparation for creation.


To create a creative highland, this exhibition organizing committee is very serious.


At the same time, the organizers of the exhibition devoted a lot of energy to build the whole house integrated decoration in the boundless residence, the MINI city exhibition area, still maintaining the role of the creative pioneer, and its cutting-edge design ideas are still its main content.


China's furniture industry is facing a critical juncture of upgrading and transformation. Consumers' demand for creative furniture is increasing. In July, Dongguan Furniture Fair, a creative highland appeal, came to mind with many exhibitors.


3


Looking for products, brands, or new ideas?

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At the usual furniture exhibition, visitors are looking for products and brands. This time the exhibition changed its old ideas, and products and brands are displayed in a rich form of creativity.


Here, people can see new design ideas, inspired by the re-creation of new home spaces.


This is an era in which the home space needs to be redesigned, and it is also an era in which the design drives the market. Consumers need more new designs and new ideas. This exhibition provides not only new design ideas, but also designers to achieve new The raw materials of the design provide a large number of experimental and creative products.


As the capital of furniture manufacturing, Dongguan has an extremely strong industrial chain foundation. It can realize any fantasy design ideas through new materials and new processes, and manufacture them as finished products, creating sophisticated innovative furniture.


Of course, as an exhibition transformed from a traditional furniture exhibition, the products at this exhibition are still dazzling, with a strong lineup, but they all have a new feature-focusing on innovative design.


4


Where is the new trend?

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Dongguan Famous Furniture Fair is usually regarded as the vane of the furniture industry. So, can you see the new trend of the furniture industry at this July's show?


Judging from the large number of new furniture products seen before the exhibition, the new trend is probably the flourishing of design.


The design has even penetrated into the sales side, which deeply affects the specific sales behavior. Under the tide of whole-house customization, the most obvious change on the sales side is that designers must play the role of salespersons and become indispensable technical experts in the promotion process.


Design is extending from the designer's studio and factory's design office to the salesperson's handheld computer.


The new trend of the furniture industry in the future will be more reflected in the design ideas that designers admire, which is also a new market requirement for furniture design put forward by the whole house custom trend.


Therefore, if there is any new trend in the furniture industry, it is also a certain collective tendency and collective preference of furniture designers.


The Dongguan Furniture Fair in July is a very changeable furniture fair. Its dramatic changes are in line with the dramatic changes in the furniture market.


Designed as the soul of furniture, this exhibition will be vividly displayed.


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