At around 21:00 on June 18, the banquet hall of Liujia Garden in Sansheng Township, Chengdu is still applauding. This is a gala dinner prepared by the Sichuan Lock Industry Association for the majority of participants. Many red wine glasses are in the spotlight. Under the hustle and bustle, the delicious dishes are radiant under the movement of the chasing lights, and the evening show is even more icing on the cake. The water drum opened at the opening, the Sichuan opera turned into a fire, the Bayu laughter staged, the rare belly sound performance, the hundreds of thousands of prizes, the special price auction, etc. This series of activities helped the Sichuan Lock Association 618 conference to draw a successful period. When more than 1,200 people left the game in continuous applause, the conference was a perfect curtain call tonight.
Looking back at the grand event, more than 1,200 people attended the conference and supported by more than 70 exhibiting companies. On the same day, the on-site transaction volume reached more than 2 million, and people were immersed in the victory of the conference. Lock Trade Media as one of the main planning organizers of the Sichuan Lock Association 618 Conference, Xue Jian, the person in charge of the lock trade, gave a summary speech at the party and thanked all the participants for their support. He also wished the great achievements of the conference. . Of course, there are still many friends who have not been able to attend because of various reasons. In their regrets, Lock Tradelink continues to bring you the wonderful highlights of the 618 Conference of the Sichuan Lock Association for the aftertaste and sharing.
Cohesion and unity
3.23 Guangdong Conference, 4.18 Fujian Conference, 4.25 Wuhan Conference, 5.18 Huangshan (Kunming) Annual Meeting, the industry continues to set off a splendid event. As the first marketing media in the lock industry, Lock Tradelink is invited to participate in the conference and continue to learn and summarize. It has always wanted to plan a more special meeting in Chengdu, Sichuan. This date is determined in 2015. June 18th.
As an important metropolis in the west, with the upgrading of Tianfu New District, the opening of the national and second airports, and the presence of more than 300 Fortune 500 companies in the west, Chengdu’s direct procurement demand for certain projects is on the rise. Fairs such as the Expo and the Fortune Forum were held in Chengdu. After the lock industry and the 6.18 in 2012, the National Locksmiths Annual Meeting was held in Chengdu. In September 2013, Lock Trade Co. hosted a conference in 18th Step Island. In 2014, it was hosted by Wu Disuo, but all of them were due to various masters. The objective reasons did not have much impact on the industry. Instead, the "Sichuan people are not united" bad comment, but the era is developing in the progressive industry, and the Sichuan people have begun to develop because of the participation of Lock Trade Media. The first-class brands and outstanding dealers who are active in the western market are everywhere, and the locksmiths are also increasing year by year. The end-users' demand for safety precautions and lock products is also increasing. The unlocking technology, locksmith supplies and consumables ( The procurement demand for equipment) has also skyrocketed; many lock manufacturers and suppliers have expressed their desire to enter the west; for factors such as factors, it is imperative to provide a grand event for manufacturers, terminal locksmiths and users.
With a thick accumulation of thin hair and three years of grinding a sword, our Sichuan lock industry is time to unite. It is initiated by Lock Trade Media and is committed to launching a conference with the most distinctive features and a new innovative model in the country, which is enough to attract the attention of the whole industry. The conference was hosted by the Sichuan Lock Industry Association, and was jointly organized by a number of well-known lock dealers and unlocking agencies. Several companies were jointly established to create resource channels and promote the widest network of contacts. The original intention of not making a profit at all, and jointly building a western industry event laid the foundation and built a platform.
Looking at the moment, the lock market in all parts of the country can be described as a mixed bag. Relatively lacking industry standards, lock companies are also showing up frequently, and the price war is full of smoke. This is a thing that makes many lock companies have a headache, and it is also difficult for corporate marketing. One of the important reasons why the business is not doing well, and most of the enterprises are fighting alone, which makes the resources available to them in the hands of less and scattered. The western region with Chengdu as the core, the land and the land, regardless of the number of users or the market prospects In view of this, it is very much in need of products. Therefore, this meeting is also a trade event for lock manufacturers, locksmiths, and dealers. It is imperative to hold the meeting.
The first participation is free, and the participants are invited to invite the manufacturer.
Break the industry routine and create a national free participation model. The conference group first screens the invited participants to determine the top 600 participating units or individuals who meet the eligibility criteria for participation. All of them will use the pre-registration and pre-pay 500 yuan to confirm the qualifications for the participation. They will attend the conference as scheduled, and the conference group will return 500 yuan for shopping. Voucher (applicable to the same cash when purchasing the products of each exhibitor). Participants can enjoy two days of free admission to the conference, provide high-end conference reception, dining standards, accommodation environment and meeting arrangements are above the same kind of conferences in China. In addition, participants are required to provide a copy of the valid business license, ID card, locksmith certificate to ensure the legal status and purchase needs of the participants.
In addition, the first initiative invites the participants to determine the participants and procurement needs, and then invites the sponsors according to the willingness of the participants. Each participant is required to return the “Return Formâ€, and the conference sets no more than 5 similar suppliers. Invite civil and car locksmiths, building materials hardware dealers and door procurement representatives to participate in the meeting, the organizing committee and invite guests to give keynotes according to the intention.
Meetings and presentations are arranged reasonably. The main venue can accommodate nearly 1,000 people, and the independent exhibition hall is convenient for sponsors to display, and the independent conference hall is convenient for scheduling training courses. The Grand Gold invited the wealthy marketing masters to explain the master key on the spot - to open the wealth password president training wonderful course, providing a brainstorm for the participating manufacturers.
Innovations such as this new model: free participation and the invitation to sponsor the conference operation mode according to the wishes of the participants, the country's first unique, received enthusiastic support and cheers from the participants! On the official day of the meeting, the number of participants exceeded 1,200.
Citing e-commerce means to enhance the conference
In particular, the conference will be specially edited for the conference, which will include exhibitor and conference related information, provide convenient services for exhibitors, and increase the effect of extended services.
The e-commerce method is the development trend of marketing. The conference introduced WeChat intelligent machines to help out, and three WeChat printers and professional technicians brought new technology experience to more than 1,200 participants. Participants only need to take out their mobile phones, open WeChat to scan the QR code and pay attention to the WeChat public platform, send their photos, enter the verification code, and in just 20 seconds, they can get unique and commemorative participation certificates. . High efficiency, good results, and bring a high experience to the participants. At the same time, this is also the micro-marketing method of the conference. By taking the WeChat public platform that is concerned when printing the badge, you can enter the “ 51618 †to send the basic information, schedule, exhibitor list, prize list and notices of the conference. Easy to check on your phone. This is the perfect integration of traditional WeChat printer terminals with traditional marketing channels and online marketing. This technology also guides participants to pay attention to and experience the WeChat and smart phone applications, and is a smart experience for locksmiths to fully prepare for business and orders through WeChat and smart phones in the future. Praise for the person.
For the sponsor to underwrite the product, find a good product for the conference
The conference was supported by more than 70 lock manufacturers, which is closely related to the pioneering model of underwriting products. Sponsored suppliers are divided into Class A, Class B, and Class C sponsorships. For example, Class A sponsorship, the service fee was originally 15,000 yuan, in fact, only 10,000 yuan in cash, and 5,000 yuan in the underwriting of the underwriting product, the excess can be exchanged for the same amount of cash in the conference group, the insufficient can use the product to offset the sponsorship fee. This point also fully reflects the purpose of the conference to achieve multi-party profit: not only to benefit locksmiths, dealers, but also to allow sponsors to sell products, after meeting these two points may be considered the conference The profitability of the organizer is completely defined in the conferences of many conferences in the country that make money for the first purpose.
At the 6.18 meeting, the most popular place is the number of exhibits. Many brands have their own VI system, which has strong recognition for similar brands. For example, Yajie Hardware is mainly orange, giving people vitality and warmth. The feeling of safety, Delvin is mainly blue, the sense of science and technology is very strong, Wu Disuo industry is mainly red, giving people a feeling of enthusiasm, the exhibition area is comparable to Chunxi Road, the voice is full of people, in addition to buying products, but also There has been a full exchange of business and more than 2 million transactions are enjoyable, but there are still many and many people who believe in this...
"All Stars" lineup helps the conference to be exciting
Another highlight of the conference was that the guests attending the conference were the most comprehensive in the industry. More than 40 heavyweight guests came from the presidents of the locksmiths associations of various provinces and cities in the country. They added a lot of enthusiasm to the grand convening of the conference. It was also the first technology and expert meeting in the country that invited the most and actually attended the most. The lock industry provides a real peak leader showcase, technology collision, and networking.
The guests invited by the conference included Liu Minzeng, Cao Qingmin, Zhou Zhifu, Zhang Hongjun, Li Zhiqin, Yan Jian, Li Lizhou, Lin Keping, An Jiwei, Zhao Feihui, etc., which brought the most technical exchange meeting for everyone. At the same time, according to the focus of the survey, the country, the vulture, the Eddie, the X300, the TM100, the Hunan cool open, the Chino, the key master and other suppliers were invited to attend the presentation.
The conference provided a docking platform for manufacturers, dealers and locksmiths to exchange, make friends and trade for the western lock industry. At the same time, there were seniors of all weights to help out, which played a role in escorting the successful conclusion of the conference!
The prizes of the conference are rich, and it is soft to the hand.
Thanks to many manufacturers and merchants for providing more than 300,000 prizes for the success of the conference. On the morning of the 18th, the participants entered the main venue and almost at least two gifts; on the afternoon of the 18th, the main venue was also prepared for listeners who listened to the manufacturer's lectures. Thousands of rewards, the most memorable is to listen to the course lined up to receive gifts on the stage; at the same time on the afternoon of the 18th in the small venue by Wu Disuo industry-sponsored special prizes are also soft; 18th dinner by the key master The heavyweight awards provided by enterprises such as Wenxing Machinery have also adjusted the appetite of the participants and the eye addiction.
A wonderful review is not as good as the person’s visit.
Looking back at the highlights of the conference is still inspiring, but here we will come to an end, Lock Trade Media as the planning organizer of the conference, sincere thanks to all the participating manufacturers, locksmiths and distribution agents friends for their full support, thank you! At the same time, I would like to thank Chengdu Yang Key, Sanxin Lock, Left Locksmith, Wu Disuoye, Li Wensuo City, Liu Key, Dihuang Hardware, Lifali Lock Industry, Golden Point Atom, Saifu Rock Electronics, Yisuo Industry, Cai Key. The cooperation between Chengdu Tairan Technology and Chengdu Yunjie Electronics' 15 contractors has made the conference a staged success. At the same time, the conference has a hostile place and hopes that the participants can give understanding and Haihan, we will continue to work hard!
Some manufacturers expressed regret that they did not attend the conference. The innovation and success of the conference have made many people still unsatisfied, and Lock Trade Media has started working on the joint exhibition of the Guangzhou Construction Expo and the Chengdu Jianbo Fair on July 23-25. We sincerely invite you to come again!
On July 8-11, Guangzhou Jianbo Fair (108 square meters of booths at Hall 61, Hall A, Hall 2.1; Chengdu Jianbo Fair, July 23-25, looking forward to seeing you!
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